InvestDirect is our online sharedealing service. You can view your account balances, access market data, and buy and sell shares.
When you use our online sharedealing service you’ll be making your own decisions without advice. If you need advice, visit our advice options page to see what services we offer.
Remember that the value of investments, and any income they generate, can fall as well as rise. So you could get back less than you invest. You can access your money at any time, although investing should be regarded as a longer-term strategy of at least 5 years.
Jump to:
How to buy shares with InvestDirect
How to buy shares with InvestDirect Plus
How to open a new InvestDirect ISA
How to fund your InvestDirect ISA from your investment account (‘Bed and ISA’)
How to reactivate an InvestDirect ISA
How to access your account
Before you can start buying or selling shares, you’ll need to log on to your sharedealing account and view your portfolio page.
- Log on to online banking as normal.
- Find your InvestDirect or InvestDirect Plus account in your list of accounts.
- Select your account to open it in a separate window.
- Select ‘My Portfolio’ to access your full sharedealing account.
If you receive an error message or a blank page when trying to access your account, it could be a browser issue. Clear your cookies, empty your cache, and delete your browsing history then try again. If you still can’t access your account, please contact us.
How to fund your account
If you hold an InvestDirect account, it’s linked to your nominated HSBC UK bank account. This means when you buy or sell shares the money will automatically debit or credit your bank account on settlement date.
If you hold an InvestDirect Plus account, it will include a separate cash account that you will need to fund using your HSBC UK bank account before you can make a trade.
- Log on to your InvestDirect Plus Portfolio then click on ‘cash account’ to locate the sort code and account number for your InvestDirect Plus cash account.
- Using online banking, select My Accounts > Move Money to set up your cash account as a new payee.
- Move money from current account to your InvestDirect Plus cash account. Payments will usually credit the same day.
How to buy shares with InvestDirect
If you selected to trade in UK equities only when you opened your account, you’ll have an InvestDirect account.
- Select ‘Buy’ on the red toolbar.
- Select the ‘Trade from account’ dropdown box near the top of the page and select your nominated HSBC current account.
- Enter the name or the code of the shares you want to buy and select ‘Get price’.
- Enter the number of shares you want to buy in the quantity box.
- If you’re buying shares within a stocks and shares ISA, you’ll need to enter a limit price. This limits the price you’re willing to pay so you don’t oversubscribe to your ISA. You’ll need to enter this in pence (for example ‘£1.00’ would be written as ‘100’).
- Select ‘Preview order’ to check whether you’re happy with the price. This price is only available for 15 seconds.
- You can accept it by choosing ‘Place order’. If you change your mind, select ‘Cancel’ or ‘Amend’ to return to the previous screen.
- You can view your order confirmation in ‘Messages’. This is on the left-hand side menu on your portfolio page. You should receive a confirmation within 24 hours.
How to buy shares with InvestDirect Plus
If you selected to trade in UK and US equities when you opened your account, you’ll have an InvestDirect Plus account.
- First, transfer money to pay for the shares into the relevant cash account by following the steps listed above in ‘How to fund your account’.
- Select ‘Buy’ on the red toolbar to buy UK shares. If you want to buy US shares, select ‘US Shares’ on the left-hand side menu.
- Select the ‘Trade from account’ dropdown box near the top of the page then select the relevant currency’s cash account.
- Enter the name or the code of the shares you want to buy and select ‘Get price’.
- Enter the number of shares you want to buy in the quantity box.
- If you’re buying shares within a stocks and shares ISA, you’ll need to enter a limit price. This limits the price you’re willing to pay to make sure you don’t oversubscribe to your ISA. You’ll need to enter this in pence / cents / euros (for example ‘£1.00’ would be written as ‘100’).
- Select ‘Preview order’ to check whether you’re happy with the price. This price is only available for 15 seconds.
- You can accept it by selecting ‘Place order’. If you change your mind, select ‘Cancel’ or ‘Amend’ to return to the previous screen.
- You can view your order confirmation in ‘Messages’ on the left-hand side menu on your portfolio page. You should receive the confirmation within 24 hours.
How to sell shares
Once you’ve bought shares, you’re in control of which shares you want to sell and when.
- Select the ‘Sell’ button on the red toolbar.
- Select the ‘Select investment account’ dropdown box near the top of the page then the account you want to trade from.
- Select the blue ‘Sell’ button beside the shares you want to sell.
- Enter the number of shares you want to sell in the quantity box, or choose the ‘Sell all’ button.
- If you want to set a limit on the price you’re willing to sell your shares for, enter a limit price. You’ll need to enter this in pence / cents (for example ‘£1.00’ would be written as ‘100’).
- Select ‘Preview order’ to view your order details and check whether you’re happy with the price. This price is only available for 15 seconds.
- You can accept this by selecting ‘Place order’. If you change your mind, select ‘Cancel’ or ‘Amend’ to return to the previous screen.
- You can view your order confirmation in ‘Messages’ on the left-hand side menu on your portfolio page. The confirmation should arrive within 24 hours.
When’s the right time to sell?
We’ve got tools to help you make better-informed selling decisions. You can:
- set up email trade alerts on your portfolio page
- sign up for our weekly e-newsletter to stay up to date with what’s happening in the market
Good to know
If you place an order outside of our normal market hours, you’ll be shown an indicative price. The actual execution price won’t be received until the order is placed to market.
Because there’s a risk of higher price volatility for orders placed when the markets are closed, you may want to consider entering a limit price. This sets a limit on the price you’re willing to pay or the price you’re willing to sell your shares.
If you don’t enter a limit price, your order will be executed at the price available at the time it’s placed with the market.
How to open a new InvestDirect ISA
Here’s how to open a stocks and shares ISA, which is a tax-efficient way to save for the future because income and growth on your investments are exempt from UK income tax and capital gains tax. Remember, the value of any tax benefits described depends on your individual circumstances, and tax rules may change in the future.
- Log on to your InvestDirect Portfolio.
- Under ‘Products & Services’, select ‘ISA’ then select ‘Apply for ISA’.
- Read the important information and agree to the terms.
- Select ‘Submit application’ and your stocks and shares ISA should be opened within 5 business days. It may take a little longer to process your instruction at the start or end of a tax year.
How to fund your InvestDirect ISA from your investment account (‘Bed and ISA’)
Here’s how you can move shares from your investment account to an ISA.
- Select the ‘Sell’ button on the red toolbar and the account you want to trade from.
- Select the blue ‘Sell’ button beside the shares you want to sell.
- Enter the number of shares you want to sell in the quantity box, or choose the ‘Sell all’ button.
- After 2 working days, the money from the trade will be in your HSBC current account.
a). For InvestDirect: select ‘S&S ISA Uninvested Cash’ under ‘My Portfolio’ to view the account number and sort code then make an online payment from your current account to your ‘S&S ISA Uninvested Cash’ account.
b). For InvestDirect Plus: select ‘Between my accounts’ under ‘Move money’ in the left-hand menu to transfer funds from your cash account to your ‘S&S ISA Uninvested Cash’ account
5. Follow the steps above to buy shares in your stocks and shares ISA.
How to reactivate an InvestDirect ISA
Each tax year, you need to apply for a new stocks and shares ISA.
- Log on to your InvestDirect Portfolio.
- Under ‘Products & Services’, select ‘ISA’ then select ‘Apply for ISA’.
- Read the important information and agree to the terms.
- Select ‘Submit application’ and your stocks and shares ISA should be opened within 24 hours. It may take a little longer to process your instruction at the start or end of a tax year.
How to transfer in ISAs you hold elsewhere
If you hold uninvested cash or shares with another ISA manager, you can complete an ISA transfer form to move them to InvestDirect
- Log on to your InvestDirect Portfolio.
- Under ‘Products & Services’, select ‘Share Transfer’ then select ‘Transfer ISA – from another ISA manager.
- Select ‘Print form’ to print a copy of the form to complete and return to us. If you don’t have a printer, select ‘Email us’ and we’ll send you a copy.
Once we’ve received your completed form, your cash and / or shares should be transferred within 30 days of the date your current provider accepts our instruction.
Any questions?
If you’d like more information, take a look at the key features or the terms for the relevant account:
Alternatively, you can call us - although please be aware that call volumes are very high right now so it may take longer than usual to answer your call. The helpline number is 03456 080 848 and lines are open from 07:30 to 19:00 Monday to Friday, excluding public holidays.
To invest with us, you need to have an HSBC current account. Eligibility criteria and charges apply.